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Tuesday, July 5, 2011

The Male Model Music Project visits Pitti Uomo 80 The Fair

Words & photos by Ivan Guerrero
The Male Model Music Project attended the 80th issue of Pitti Immagine Uomo Spring-Summer 2012 in Florence, Italy.
With a previous record of 31,000 visitors, 19,200 buyers and 1000 exhibitors/ international brands, several special events and many more , Pitti Uomo confirms itself not only as a major platform ,but also as one of the most relevant dates when it comes to men's fashion.
Featuring designers and several brand names ( both known and emergent) from all over the world, every season, the fair brings together buyers, designers, stylists and many professionals in the industry ,giving shape to the Pitti Uomo experience.

The 80th issue of Pitti Uomo took place once more in La Fortezza da Basso( aka Fortress of San Giovanni Battista) a major structure originally built back in the 16th century.

Enjoying 4 days of intense activities, endless collections and special events, The Male Model Music Project is glad to share with you a glimpse of this amazing fair that definitely reminds you that This is the place where fashion never stops.

At the entrance of the fair.

Pitti Uomo's theme for this edition was TRAVEL; a magical voyage through the collections, men's lifestyle, trends and colours, providing an amazing panorama of the men of the new decade. All shapes, forms, contexts, minds, textures and different cultural backgrounds collide in Pitti Uomo 80, creating an explosion of taste, unique concepts, new languages and limitless innovation.

The Male Model Music Project walks around Pitti Uomo 80, goes up and down, back and forward, checking out the collections from all the exhibitors and brand names featured in the 13 sections of the fair. Unfortunately, many exhibitors would NOT allow photos under any circumstance.

The girl promoting Bench and its contest for the Melt! Music Festival in Germany, poses for The Male Model Music Project.

The Desigual girls prepare some fruit in order to offer a healthy snack to the visitors of Pitti Uomo 80.

From Paris: Louis Leeman shoes.

From Japan: A WORKROOM by Ryoji Okada.

Cool shorts with feathers!!!!!

Music is also a very important element at Pitti Uomo.

A random fashionista checks out the collection at C.P. Company's showroom.

More from The Male Model Music Project's visit to Pitti Uomo 80, coming up!!!!!

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