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Saturday, February 4, 2012

The Male Model Music Project's Pitti Uomo 81 Selection/ THE WHITE BRIEFS

Story & photos by Ivan Guerrero
From Österlen,located in the south of Sweden, The White Briefs provides 'closest to the skin' underwear made with total care and conciousness of the environment incorporating sleek (GOTS-Global Organic Textile Standard) certified fabrics.
Selective,lush,intelligent,mature,fresh, minimalist and responsible are some of the words I would definitely use to describe the products of The White Briefs.
Peter Simonsson, the mind behind The White Briefs.
The White Briefs has recently had a collaboration with Fantastic Man Magazine featuring a small collection of men's underwear that remains faithful to the principle of comfort of the brand.

Peter presents a key piece from the upcoming collection, light, soft and inspired by African clothing pieces worn in warm environments.

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